NHL, Adidas, Justin Bieber's Drew House collaborate on 2024 All-Star jerseys
It’s the ultimate hockey fan collaboration come to life.
The NHL and Adidas teamed up with Justin Bieber’s Drew House clothing line to create a fresh new look for the 2024 Adidas authentic NHL All-Star jersey collection. A blending of sports and pop culture, the sweaters were designed for the next-generation hockey lover. And of course, there are multiple options to admire.
This latest drop features four versions of the jersey — one for each of the forthcoming 2024 All-Star rosters — and they all boast a signature vibrant color: blue, red, yellow, and white. Players will sport the latest gear throughout the NHL’s All-Star Weekend showcase in Toronto.
The 2024 NHL All-Star jerseys by Justin Bieber and @drewhouse are HERE ✨🏒 pic.twitter.com/j1xvz4yG0L
— ESPN (@espn) January 14, 2024
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Introducing the adidas 2024 #NHLAllStar jerseys, designed in collaboration with @justinbieber and @drewhouse! pic.twitter.com/aFTsK1SMKD
— NHL (@NHL) January 14, 2024
Festivities kick off on Feb. 1 with a return of the All-Star player draft featuring four selected captains — plus a celebrity guest — picking from the pool of fellow stars to create their teams. The annual skills competition — more star-powered than ever with exciting new challenges — goes down on Feb. 2, followed by the All-Star Game itself on Feb. 3.
Fans can purchase their All-Star jerseys at NHLShop.com and NHLShop.ca.