The unicorns among us
Ten years ago, Cowboy Ventures founder Aileen Lee coined the term “unicorn” to describe startups that reached $1 billion valuation. At the time, there were only 39 startups on the list, but cut to today, where more than 500 companies now live on the list.
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Not only did the number of unicorns boom, but also what they’re focused on shifted: The pendulum swung hard in the direction of B2B startups over the last decade — but the thing with pendulums is that eventually they swing back.
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Ask Sophie: What visas could work to come to Silicon Valley for customer discovery?
Dear Sophie,
I’m a founder of a startup in Estonia. I listened to your podcast about the importance of international founders coming to the U.S. to meet collaborators and do customer discovery before expanding in the market. Should I come on a visitor visa? Any other visa options I should consider?
— Eager in Estonia
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A startup pitch is not a presentation and founders must understand the differences
Startups have limited time to engage their audience, which is why it’s critical for founders to make their pitch persuasive from the start, according to Bill Reichert, a partner at Pegasus Tech Ventures.
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